Online personal lending platform
Fast, simple, safe & affordable

We believe every hardworking adult deserve to have access to safe and affordable borrowing

But for many of us, the reality is contrary. According to the World Bank Report on Financial Inclusion in Malaysia (May 2017), only 25% of the adult population, and 15% in the B40 group, has formal bank borrowing.

For borrowers who are declined by formal banking channels, their current financing options are just not good enough. Many loan scammers or unscrupulous money lenders are readily to take advantage of their vulnerabilities. These are all well documented.

We started Direct Lending to change this, making safe and affordable loan accessible to every hardworking adult, helping them to address their needs or to fulfil their dreams.

Direct Lending is an online personal lending marketplace, enabling borrowers to find, apply and receive financing that best suit them. Financing products on our platform are Shariah-compliant and are provided by RCE Capital Berhad (a Bursa Malaysia listed company), Public Islamic Bank, RHB Islamic Bank, Koperasi KOBETA, Koperasi KOPUTRI and Koperasi Ukhwah. In addition, we also collaborate with JCL Credit Leasing, a licensed lender registered under KPKT.

Why use Direct Lending?

FAST

Know your rate instantly. Get your funds in as fast as 2 working days

SIMPLE

Find and apply the loan most suited your needs, anytime, anywhere

SAFE

Authorised marketing agent for reputable lenders in Malaysia. No upfront fee required

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FREE

Our services are 100% free. We don't take any payment from you at any time

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CASH REBATE

Cash rebate from Direct Lending to make your loan more affordable

Milestones achieved to date

Over 22,000

Loan eligibility checking performed through Direct Lending platform

RM300,000+

Cash rebate bank-in to Direct Lending’s customers

90%

Approval rate of loan application submitted through Direct Lending

Customer testimonials

Customer review’s on our Google Business Page

“Best service. Personal loan transactions are processed well and fast”

“….Trusted and fastest medium for loan, Direct Lending!”

“Cepat, mudah, selamat dan perkhidmatan yg diberikan staff 100% percuma..”

Meet the team

Aimi
Operation & customer service

UNITEN graduate, Outdoorsy

Anis
Loan specialist

UiTM graduate, Happy-go-lucky

Faqihah
Operation & customer service

UTM graduate, K-drama fan

Hidayah
Intern

Soon to be UIAM graduate

Isma
Marketing

Youngest in the team, animal lover

Jeslyn
Intern

Soon to be UM graduate

Kenneth
Business development director

Ex-banker, lifelong football fan

Nadia
Senior loan specialist

1st team member, music fan

Soon Tak
CTO

Eat, sleep, code

Yik
Director

Ex-banker, father

We are featured in

Our Trusted Partners & Financiers

RCE Yayasan
Ukhwah KOBETA
Public Bank MCCM
JCL Credit Leasing
MaGIC
RAMCI

Interested to be part of our team?

Join Us