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Direct Lending is an online personal lending platform that strives to provide you with a faster, simpler, safer and more affordable borrowing experience

Why we started Direct Lending

Many of us, have borrowed before at some point in our lives, perhaps to deal with unexpected expenses, pursue a dream or consolidate our debts and have likely experienced these frustrations when dealing with traditional lenders:

Worse still, those with desperate financial needs or those who are declined by traditional lenders may encounter unscrupulous money lenders who cheat the borrowers of the little money they have or charge interest multiple times more than what they borrow.

Why does borrowing have to be such a complicated, painful and stressful affair? Hence, we started Direct Lending to change all that, making it faster, simpler and safer.

Direct Lending is here to help

Direct Lending is an online personal lending platform, built by a team of finance and technology professionals with a combined experience of more than 30 years gained from working across Malaysia, London, Hong Kong and Singapore.

Our goal is simple – empower people with greater financial freedom by making borrowing faster, simpler, safer and more affordable.

Our first stop – a better way for civil servants to borrow. Direct Lending is an authorised marketing representative for a number of personal financing facilities for civil servants.

We recently broaden our loan product offerings for private sector workers by collaborating with JCL Credit Leasing Sdn Bhd, a licensed lender registered under KPKT. Stay tuned as we work hard to bring other products and services.

We are a growing company and we want to improve every day to provide you with the best products and services possible. To do that, we need your feedback. How can we help you to be financially better off? How can we serve you better?

Do drop us a line at

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Connect with us

Email us anytime:
Chat with us anytime, just click the chat box on the bottom right
Call us +603 9212 4200 or +6016 989 5150 (whatsapp)
Mon-Fri: 9.00am - 6.30pm
Office address:
Kuala Lumpur office:
Unit 16-3A, Oval Tower Damansara
685 Jalan Damansara
60000, Kuala Lumpur, Malaysia

Cyberjaya office:
Block 3730, Persiaran APEC
c/o Malaysian Global Innovation & Creativity Centre
63000, Cyberjaya, Malaysia
Send us a message

Have a non-urgent question or want to give us some feedback? Fill in the form below and we’ll get back to you by the next working day